CHIPS & CHEATS
- 2019
- DIPLOMA PROJECT MA
- TRENDS & IDENTITY
- ZURICH UNIVERSITY OF THE ARTS
Gender-specific expectations and the incorporated cultural grammar are exaggerated by the tools: on the one hand, the volume of the smacking noises is maximised, chewing processes are magnified as if with a magnifying glass and the opening of the mouth is provoked. On the other hand, the consumption of crisps is hidden, trivialised and decontextualised.
Photos: Dominic Steigmeier